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Retailwiki: Difference between revisions
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== Description == | == Description == | ||
As the importance of merchandise in | As the importance of merchandise in leisure-industry and tourisme is growing, we want to gather all the information on Retail and (fad)merchandising in this wiki. For a start the Dutch leisure industry. | ||
We focus on | We focus on | ||
* special shops: shops in theme- and amusementparks, in zoo's, musea etc. | * special shops: shops in theme- and amusementparks, in zoo's, musea etc. | ||
* charaters used in leisure inustry for merchandise purposes | * charaters used in leisure inustry for merchandise purposes | ||
* especially lost of (new) | * especially lost of (new) photo material | ||
* legislation, definitions | * legislation, definitions | ||
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* for benchmarking | * for benchmarking | ||
* to compare companies and get an overview of the possibilities | * to compare companies and get an overview of the possibilities | ||
== Beschrijving == | |||
Omdat het belang van merchandise in de vrijetijds industrie steeds verder toeneemt, is deze http://www.retaillwiki.nl in het leven geroepen om alle informtaie te verzamelen over retail | |||
en fad merchandising. Om te beginnen de Nederlandse situatie. | |||
We concentreren ons op | |||
* speciale winkels: winkels in atractieparken, dierentuinen, musea etc. | |||
* characters/figuren gebruikt in deze industrie voor merchandise doelen | |||
* we richten ons speciaal op nieuw en eigen fotomateriaal | |||
* definties en juridische aspecten | |||
Gebruik van de wiki | |||
* Voor onderzoek | |||
* voor studie | |||
* voor inspiratie rond het onderwerp | |||
* voor benchmarking | |||
* om inzicht te krijgen over het gebuik van characters en merchandise in de leisure industrie | |||
[[Category:Marketing]] | [[Category:Marketing]] | ||